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Vendor demo traps: what looks good vs. what works

How to evaluate software demos without getting sold.

Demos are performances. Here's how to see through them: **Ask in the demo:** - "Show me the admin setup, not the polished user view" - "What does day-one look like before data is migrated?" - "What breaks most often for customers like us?" **After the demo:** - Talk to 2 reference customers your size - Ask your team who will actually use it daily - Get implementation timeline in writing, not "weeks"