Vendor demo traps: what looks good vs. what works
How to evaluate software demos without getting sold.
Demos are performances. Here's how to see through them:
**Ask in the demo:**
- "Show me the admin setup, not the polished user view"
- "What does day-one look like before data is migrated?"
- "What breaks most often for customers like us?"
**After the demo:**
- Talk to 2 reference customers your size
- Ask your team who will actually use it daily
- Get implementation timeline in writing, not "weeks"